A First-ever Introduction Involving the Presentation of Eight Groups of Top Japanese Designers to China
Additional Participation by Nine Japanese Manufacturers Popular in the West
As a new initiative, the Japanese Government will introduce eight groups of top Japanese designers to China at Interior Lifestyle China – International Trade Fair for Household Products and Accessories. Related booths will also be run at the Japan Pavilion along with nine Japanese daily-living product companies popular in the West .
The Japanese designers and companies participating in this event will showcase life-enriching designs that promote new lifestyles, and will introduce high-quality products. The exhibition aims to create new business opportunities in Japan and China by introducing outstanding Japanese designs to Chinese manufacturers and buyers with Connect to Japan Design as its catchphrase.
The Secretariat of Connect Japan has been entrusted with the project for participation in the Japan Pavilion at the Interior Lifestyle China event by the Ministry of Economy, Trade and Industry of Japan. After this exhibition, the Secretariat will take charge of a similar project at Ambiente, scheduled to take place in Frankfurt, Germany in February 2010.