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High Demand for Eco Red Shield™ Lumber in Northeastern US

Eco Building Products, Inc., is pleased to announce that more lumber yards are placing orders for the Company's Eco Red Shield Advanced Framing Lumber in the Northeastern US in association with the Company's wholesale partnership with Sherwood Lumber Company.

Recently, Sherwood sent in orders for Shrewsbury Lumber www.shrewsburylumber.com of Shrewsbury, Massachusetts to fulfill a second Eco Red Shield job in the Boston metro area, and Woodhaven Lumber & Millwork www.woodhavenlumber.com with five locations in New Jersey supplying another Sandy residential rebuild project in New Jersey.

In support of the Company's increasing customer lumberyard activity and an increase in demand for the product, Eco's Technical Teams have begun reaching out to the Specifying Community of Architects and Engineers looking to garner their professional support on defending wood fiber strength beyond just the sill plate. Eco's Architectural Blitz is focusing on creating enhanced awareness for "whole house" protection in defense of lateral engineering values and builders who could potentially become the target of mold litigation and construction defects lawsuits.

Link to recently published article: http://www.hbsdealer.com/article%2Feco-building-products-hones-coatings?utm_term=HCN117946

Eco President and Chief Executive Officer Steve Conboy commented that "For a brief moment, think about Eco's awareness campaign has accomplished and how this approach has already begun to foster awareness for "whole house" lumber protection. It's vital to understand that this concept, albeit new, brings about much needed awareness and concern pertaining to ongoing building destruction resultant of excessive moisture, termite attack, and wood-rot decay for more than just sill plates. We knew that our actions would upset the Companies that pressure treat for the supply chain, but it was more valuable over the course of time to prove that this product is here to stay because the rest of the house needs to be protected, as well as the sill plate that anchors all buildings to the foundation. We are confident that coated advanced defensive interior framing lumber is the future for all wood-framed buildings. As we continue to evolve and navigate our way into the heart of the national supply chain, you will soon witness Eco cross another bridge, as more and more lumberyards across the country are starting to find our protected lumber products specified on building plans and suggesting this protection in each quote. We are more confident than ever that the Specifying Community is listening as a direct result of their Eco encounter geared toward safer protection, and the tale of the truth about lumber handling and storage."

Mr. Conboy provided further commentary on the Company's current state of business, "These are exciting times as we cross the final bridge in raising the bar on how we frame American wood-framed buildings and gain entry into the National Lumber Supply Chain. Eco, with its Advanced Protected Framing Lumber has found its place in the National Home Builders Market and now reaching from coast to coast. Now that there is protected lumber product supported by a 10-Year Limited Warranty in the National Supply Chain available in over 125 locations around the US, we are out to educate Builders to offer this protection on every job potentially mitigating themselves from future mold related lawsuits. We teach builders to offer this protection on every job; they don't have to sell it. If the homeowner or builder refuses to pay for the added protection, then we teach the builder to have their customer sign off that they declined the protected lumber package, just like a coating for paint at a car dealership. The Lawyers that try to protect the National Builders may want to take similar action because when the Lawyers for the Plaintiff side of a Mold Litigation suite find out that there exists protection that could have been used to avoid mold that grows on wet lumber, the more of a target the Builder will become. The National Home Builder Association put out a report (linked below) that makes things very clear on how mold can grow fast on wet lumber; they just left out the part about how it does not take a leaky window or roof to make this mold grow since the moisture of lumber is enough. At Eco, we are doing our part to train and support builders and specifiers when it comes to teaching them why mold is more prevalent today than ever before, but more importantly, we provide education on how to defend themselves if they just offer the protection on every piece of lumber on every project proposal.

http://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CB8QFjAA&url=http%3A%2F%2Fwww.nahb.org%2Fassets%2Fdocs%2Ffiles%2FABuildersGuidetoHandlingMoldClaimsandLitigation_624200324716PM.doc&ei=ipgRVc7BG9XhoASGw4CoCA&usg=AFQjCNFGa5XIJ4IXL19TCc6h7vX44Lu-qQ&bvm=bv.89184060,d.cGU

Source: http://www.ecob.net/

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