Sep 30 2009
- 1st Mobil in Auckland already stocked, additional Mobil and Gull Petroleum outlets this week -
Winning Brands Corporation (Pink Sheets: WNBD; Frankfurt: WMU), manufacturer of eco-responsible cleaning sensation Winning Colours Stain Remover, announced today that several gasoline stations in New Zealand are becoming Winning Colours retailers, thus taking the lead in expanding the reach of Winning Colours Stain Remover beyond the paint and decorating sector in New Zealand. With the first Mobil station now stocked with Winning Colours, several more Mobil and Gull Petroleum outlets are taking deliveries this week.
"The development is significant for Winning Colours Stain Remover because the business plan for the brand calls for a diversity of distribution channels in order to eventually achieve the massive reach that is characteristic of consumer products that become a household name," remarks Eric Lehner, Winning Brands' CEO. Winning Brands has recently placed Winning Colours Stain Remover in some gasoline convenience stores in the USA in the Indianapolis and Cleveland area, where the program is still being fine tuned to develop the right mix of elements, such as display consistency, personnel familiarity, etc. "The fact that additional gasoline stations are joining us at the same time in New Zealand will strengthen our analytics and lead to comparative statistics for good support programs. Long term success has a lot to do with coordinating the elements into a good system," Mr. Lehner concludes.
The first Mobil outlet in New Zealand is located at 286 Puhinui Road, Papatoetoe, Auckland - a city of approximately 1.4 million on the country's North Island. This location and others in New Zealand will be added to Winning Brands' store locator function for consumers. These locations are being established and serviced by the local Winning Brands Product Ambassador directly to ensure best practices regarding the newly stocked Winning Colours Stain Remover within these flagship outlets.
Source: http://www.winningbrandscorporation.com/