Devine Color, a paint brand famous for yogurt-like texture and color palettes, is entering into a strategic partnership with the Florida-based multichannel retailer, HSN.
A one of a kind paint kit will be launched through HSN, making Devine Color the first paint brand being sold on HSN.com and through television. The paint kit will be available for purchase through HSN as well as on HSN mobile and HSN.com on October 19 and October 20.
The paint kit will include all the necessary tools to make painting easier at home. Along with a selection of eight rich colors totaling two gallons, a how-to-paint DVD, a 1” bamboo trim brush, painter’s tape, reusable drop cloth, two nap roller covers, paint can opener, reusable roller handle with a telescopic handle, recycled plastic roller tray, two wooden stir sticks and a Devine Color magazine.
Devine Color paints are devoid of VOCs and emit very little odor. Aimed at active DIYers and novice painters, the Devine Color paint kit aids an error-free color section process for the painter.
Apart from the paint kit, HSN will also feature quart-sized trim paint, premium applicators, ceiling paint, primer and individual gallons of paint.