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Eco-Efficiency Learning Module: A WBCSD Workshop on Evaluating Sustainability Tools

You are invited to a workshop to help the WBCSD evaluate its new Eco-Efficiency Sustainability Learning Module.

The purpose is to gather your feedback on the materials in the learning module and their appropriateness for your company.

The module itself is a compilation of WBCSD learning materials on ecoefficiency. It is designed so each member can pick-and-choose specific learning materials and exercises that will help them raise awareness and implement ecoefficiency.

Following the workshop, the WBCSD will incorporate your input into the final learning module, for roll out to all WBCSD members and beyond. The marketplace of the 21st century is already rewarding companies that supply materials, create and manufacture products, and provide services that use less material and energy, and generate less pollution - while delivering on traditional performance criteria such as quality and cost.

Evidence that this trend will grow includes:

  • The increasing demand for more environmentally and socially sustainable products in key sectors such as personnel care, agriculture, automotive, and building and construction;
  • The continuing pressure for businesses to reduce costs in an increasingly competitive global marketplace;
  • The rapidly expanding application of environmental and social performance risk and opportunity evaluations by capital markets;
  • The growing business to business requirements for environmental performance information on materials, products and services;
  • Increasing attention from governments on the life cycle impacts of products and materials and the trend toward assigning responsibility to industry for those impacts;
  • The adoption of green and/or sustainable purchasing guidelines by governments and industry.

Eco-efficiency is a powerful concept that is helping business adjust to this changing marketplace by improving the financial and environmental performance of a company’s operations, products and services. This workshop is designed to assist WBCSD members in reducing costs and maximizing value by providing them with a deeper understanding of:

  • The business drivers and value of adopting eco-efficiency;
  • The key strategies and tools for implementing eco-efficiency;
  • How to integrate eco-efficiency into business decision-making processes.

For more than a decade the WBCSD has been the leading proponent of eco-efficiency as a key contribution that industry can make to sustainable development. These efforts have included the development of a variety of conceptual frameworks, guidance documents, case studies and tools that helped many organizations improve their financial and environmental bottom lines.

In this Eco-efficiency Learning Module, the WBCSD has consolidated its tools and learning materials into one accessible package members can draw from to effectively communicate and implement eco-efficiency. The learning materials in the module are flexible, designed for each company to tailor to its employees and situation.

The WBCSD would like to test these learning materials to ensure they are an effective resource for its members in their ongoing effort to become more eco-efficient.

The WBCSD in collaboration with Five Winds International, invite you to a same comment workshop to try out these learning materials and provide your feedback, which WBCSD will use to develop the final module. The workshop will take place at Lafarge offices, Paris, beginning at 13.00 on Thursday 14th April and ending at noon on Friday 15th April, 2005.

For more information or to sign up for the workshop, please contact Katherine Madden or Rebekah Young at the WBCSD.

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